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Longines
Longines has been based at Saint-Imier in Switzerland since 1832. Its watchmaking expertise reflects a strong devotion to tradition, elegance and performance.With many years of experience as a timekeeper for world championships in sport or as a partner of international sports federations, Longines – famous for the elegance of its timepieces – is a member of the Swatch Group Ltd, the world’s leading manufacturer of horological products. The brand known by its winged hourglass logo now has outlets in over 150 countries.
Longines Ambassador
Henry Cavill
This partnership represents LONGINES’ legacy of collaborating with individuals who exemplify true elegance in both their professional excellence and personal conduct. As an Ambassador of Elegance, Cavill joins LONGINES in celebrating the timeless sophistication that has characterized the brand since its founding in 1832. “What draws me to LONGINES is their understated elegance,” says Cavill. “True quality doesn’t need to announce itself. It’s evident in every detail and in every action. This is a philosophy, backed by generations of precision craftsmanship and artistry, that resonates deeply with my own values.”
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Longines Ambassador
Jennifer Lawrence
For more than a decade, Jennifer Lawrence has been recognized as one of the world’s most captivating actresses. She was only 20 when she received her first Academy Award nomination for her performance in the indie drama, Winter’s Bone, and with her portrayal of teenage heroine Katniss Everdeen in The Hunger Games in 2012, she established herself as a global star. Off-screen, Jennifer is a passionate advocate for gender equality, and is on the board of Represent.us, a non-partisan organization working nationwide to pass powerful anti-corruption laws. Longines’ new Ambassador of Elegance consistently imbues every character she plays with reality and authenticity, reflecting her own easy charisma, keen intelligence and humanity. Longines is proud that this inspirational, brilliantly talented woman has joined its family of Ambassadors of Elegance.
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Longines Ambassador
Kate Winslet
She is one of the world’s best-known and loved actresses. She built her career on a series of film performances that go against classic stereotypes, creating in each a new character that moves with ease from drama to passionate romance and eccentric individualism. On June 2017, Kate Winslet presented the exclusive and very limited timepiece she had chosen during her visit at the brand’s headquarters: The Flagship Heritage by Kate Winslet. Five gold pieces were produced and named after her. The models numbered 2/5, 3/5 and 4/5 were auctioned for the benefit of the Golden Hat Foundation. The first remaining timepiece belongs to Kate Winslet while the second is kept in the Longines museum.
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